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#Отключение	
  Умный	
  город	
  
Museum	
  of	
  Moscow	
  &	
  Open	
  Innovation	
  Forum	
  
http://mosmuseum.ru/lectures/p/2479/	
  
Moscow	
  (Russia)	
  
31st	
  October	
  2015	
  
18:00	
  
Dr	
  Igor	
  Calzada	
  MBA	
  
Lecturer,	
  Research	
  Fellow	
  &	
  Policy	
  Adviser	
  
Future	
  of	
  Cities	
  
University	
  of	
  Oxford	
  
	
  
@icalzada	
  
http://www.igorcalzada.com/about	
  	
  	
  
igor.calzada@compas.ox.ac.uk	
  	
  
#Unplugging	
  	
  
the	
  	
  
Smart	
  City	
  	
  
Диалоги	
  о	
  современном	
  городе	
  и	
  
городском	
  образе	
  жизни	
  
будущего	
  
	
  
31	
  октября	
  —	
  18:00	
  
	
  
лекция 	
  ◆	
  музей	
  москвы	
  	
  
1.	
  Introduc6on:	
  	
  
The	
  Increasing	
  Global	
  Urban	
  EvoluTon	
  
	
  
2.	
  (10)	
  Provoca6ons:	
  
To	
  Design	
  Smart	
  City	
  Strategies	
  in	
  Moscow	
  
	
  
3.	
  (10)	
  Proposal:	
  
Unplugging	
  the	
  Smart	
  CiTes	
  
	
  
4.	
  (10)	
  Final	
  Remarks:	
  
Some	
  Homework	
  
1. Introduction:
The Increasing
Global
Urban
Evolution
By @icalzada
Source: @oxmartinschool
Source: @UNHABITAT
1950	
  
30%	
  	
  
URBAN	
  GLOBAL	
  
POPULATION	
  
Source: @UNICEF
1980	
  
40%	
  	
  
URBAN	
  GLOBAL	
  
POPULATION	
  
Source: @UNICEF
2010	
  
52%	
  	
  
URBAN	
  GLOBAL	
  
POPULATION	
  
Source: @UNICEF
2030	
  
61%	
  	
  
URBAN	
  GLOBAL	
  
POPULATION	
  
Source: @UNICEF
2050	
  
72%	
  	
  
URBAN	
  GLOBAL	
  
POPULATION	
  
Source: @UNICEF
1960	
  
Source: @UN
2025	
  
Source: @UN
21st century
>
The century
of/for
CITIES
By @icalzada
31/10/15 WP 9: Oxford Page 40
2> Scoping WP9 ‘Replication’
2. (10) Provocations:
To Design
Smart City
Strategies
In Moscow
By @icalzada
By @EU_H2020
1
Ethnographically
&
Strategically:
Learning Cities
(Campbell, 2012)
By @TheAtlantic
2
SMART CITY
No recipes
By @icalzada
3
No Replicable
By @STEEPproject
4
Urban Solutions
By @icalzada
By @icalzada
By @icalzada
By @icalzada
By @WikiCommons
By @lum_irun
5
Socially Innovative
By @danperjovschi
6
Unplugging
Public Private
Academia
Civil
Society
Social
Entrepreneurs/
Activists
By @icalzada
7
Stakeholders
By @LSECities By @bilbaometropoli
By @ifuturecities
By @CitiesOxford
8
City-to-City
Benchmarking
By @translokal in www.cityregions.org
9
Metropolitan
+
City-Regional
10
Experience
+
Open Data
Calzada,	
  I.	
  (2015),	
  Benchmarking	
  Future	
  City-­‐Regions	
  beyond	
  NaTon-­‐States,	
  RSRS	
  Regional	
  
Studies	
  Regional	
  Science,	
  2:1,	
  350-­‐361,	
  DOI:	
  10.1080/21681376.2015.1046908.	
  
hvp://www.tandfonline.com/doi/full/10.1080/21681376.2015.1046908	
  	
  
Project	
   Ci6es	
  involved	
   Timeframe	
  &	
  TiSle	
   Funding	
  ins6tu6ons	
  
EU-­‐FP7-­‐314277-­‐	
  
STEEP	
  Smart	
  City	
  Plan	
  
•  Bristol	
  (UK)	
  	
  
•  St	
  SebasTan	
  (SP)	
  	
  
•  Florence	
  (IT)	
  
2014-­‐2015:	
  Systems	
  Thinking	
  for	
  
comprehensive	
  city	
  Efficient	
  Energy	
  Planning	
  
Smart	
  City	
  Master	
  Plan.	
  	
  
EU-­‐FP7	
  
hvp://www.smartsteep.eu/	
  	
  
EU-­‐FP7-­‐314679	
  
STEP	
  UP	
  Smart	
  City	
  Plan	
  
•  Glasgow	
  (UK)	
  
•  Riga	
  (Latvia)	
  
•  Gothenburg	
  (Sweden)	
  
•  Ghent	
  (Belgium)	
  
2014-­‐2015:	
  Energy	
  Planning	
  for	
  CiTes	
  Smart	
  
City	
  Master	
  Plan.	
  	
  
MSc	
  Master	
  in	
  Global	
  Sustainable	
  CiTes.	
  
EU-­‐FP7	
  
www.stepupsmartciTes.eu/	
  	
  
EU-­‐H2020SCC-­‐Lighthouse.	
  REPLICATE	
   •  Bristol	
  (UK)	
  	
  
•  St	
  SebasTan	
  (SP)	
  	
  
•  Florence	
  (IT)	
  
•  Laussane	
  (SW)	
  
•  Essen	
  (DE)	
  
•  Nilüfer	
  (TK)	
  
2015-­‐2020:	
  REinassance	
  of	
  PLaces	
  with	
  
InnovaTve	
  CiTzenship	
  And	
  TEchnology’.	
  
EU-­‐H2020-­‐SCC	
  
	
  
EU-­‐Marie	
  Curie	
  AcTons-­‐Cofund-­‐
Regional	
  Programmes	
  
•  Bristol	
  (UK)	
  
•  Glasgow	
  (UK)	
  
•  Bilbao	
  (SP)	
  
•  Barcelona	
  (SP)	
  
2015-­‐2016:	
  Comparing	
  Smart	
  City-­‐Regional	
  
Governance	
  Strategies:	
  Bilbao,	
  Barcelona,	
  
Bristol	
  &	
  Glasgow’.	
  
EU-­‐Marie	
  Curie	
  AcTons-­‐	
  Cofund	
  
Smart City-to-City Learning & Benchmarking
3. Proposal (10):
Unplugging
the
Smart City
By @icalzada
#UNPLUGGING	
  the	
  	
  
SMART	
  	
  
CITY	
  
1	
  
WHO	
  
2	
  
HOW	
  
3	
  
SYSTEMS	
  
4	
  
GOVERNANCE	
  
5	
  
INFORMATION	
  
6	
  
FOCUS	
  
7	
  
SPACE	
  
8	
  
DESIGN	
  
9	
  
SOCIO-­‐POLITICAL	
  
PROCESSES	
  
10	
  
POLITICAL	
  ECONOMY	
  
Social	
  and	
  Digital	
  
Divide	
  
Individualism	
  vs	
  
Collec6vism	
  
Socio	
  vs	
  Technical	
  
Systems	
  
Master	
  Planning	
  vs	
  
Emergent	
  Plan	
  and	
  
Top	
  Down	
  vs.	
  BoSom	
  
Up	
  
Overload	
  vs	
  Scarcity	
   Social	
  Networking	
  vs	
  
Social	
  Capital	
  
Context	
  Collapse	
   Ambient	
  Commons	
   Control	
  &	
  Norma6ve	
  
vs	
  Free	
  &	
  Emergent	
  
Profitable	
  vs	
  Non-­‐
Profitable	
  
From	
   High	
   Individualism	
  vs	
  
CollecTvism	
  
ArTficial	
   Top	
  Down	
  and	
  Master	
  
Planning	
  
Controlled	
   InteracTon	
   Fragmented	
   Infrastructure-­‐
centered	
  
Control	
  and	
  
NormaTve	
  
Private	
  and	
  Financially	
  
To	
   Low	
   Networked	
  
Individualism	
  or	
  Neo-­‐
communitarianism	
  
Integrated	
   Bovom	
  Up	
  and	
  
Emergent	
  Plan	
  
Open	
  Data	
   Trust	
   Contextualized	
   People-­‐centered	
   Free	
  and	
  Emergent	
   Communitarian	
  and	
  
Socio-­‐economical	
  
	
  
Calzada,	
  I.	
  &	
  Cobo,	
  C.	
  (2015),	
  	
  
Unplugging:	
  Deconstruc1ng	
  the	
  Smart	
  City,	
  	
  
	
  
Journal	
  of	
  Urban	
  Technology.	
  	
  
	
  
DOI:	
  10.1080/10630732.2014.971535	
  
	
  
hvp://www.tandfonline.com/doi/full/10.1080/10630732.2014.971535#abstract	
  	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
by	
  Dan	
  Perjovschi	
  
#HER	
  
Beyond	
  Hyper	
  Connected	
  SocieTes	
  >	
  
Need	
  to	
  Deconstruct	
  the	
  Smart	
  City	
  
#UNPLUGGING	
  (precondiTons)	
  
	
  
①  Being	
  digitally	
  connected/#plugged	
  is	
  no	
  
guarantee	
  of	
  being	
  smart	
  (Evans,	
  2002)	
  
②  Technology	
  is	
  never	
  neutral	
  (and	
  it	
  is	
  always	
  
poliTcally	
  constructed)	
  (Williams,	
  1983)	
  
#UNPLUGGING	
  (definiTons)	
  
	
  
①  =	
  Being	
  Smartly	
  #Plugged	
  
②  Subtle	
  noTon	
  &	
  novel	
  trend	
  that	
  merges	
  
socially	
  innovaTve	
  off-­‐line	
  and	
  on-­‐line	
  
interacTon	
  from	
  a	
  self-­‐criTcal	
  view.	
  
SMART?	
  
#UNPLUGGING	
  >	
  liquid	
  
#UNPLUGGING	
  >	
  networked	
  
#UNPLUGGING	
  >	
  human	
  scale	
  
#UNPLUGGING	
  
	
  
① ≠	
  Techno-­‐determinism	
  
② ≠	
  (just)	
  Corporate-­‐led	
  approach	
  
	
  
Smart	
  City	
  have	
  to>could>will	
  EVOLVE	
  throughout	
  	
  
	
  
10	
  TRANSITIONS	
  
#UNPLUGGING:	
  +	
  Info	
  
	
  
①  Calzada,	
  I.	
  &	
  Cobo,	
  C.	
  (2014)	
  
Unplugging:	
  Deconstruc1ng	
  the	
  Smart	
  City,	
  Journal	
  of	
  Urban	
  
Technology,	
  hvp://dx.doi.org/10.1080/10630732.2014.971535	
  
②  The	
  Oxford	
  Research	
  Centre	
  in	
  HumaniTes	
  
	
  
③  www.unplugging.eu	
  
#UNPLUGGING	
  
	
  
10	
  TRANSITIONS	
  
>	
  
1	
  
WHO	
  
	
  
1	
  TRANSITION:	
  WHO	
  
	
  
DIGITAL	
  &	
  SOCIAL	
  DIVIDE	
  
	
  
ONE	
  >	
  MULTIPLE	
  
	
  
2	
  
HOW	
  
	
  
2	
  TRANSITION:	
  HOW	
  
	
  
INDIVIDUALISM	
  vs	
  COLLECTIVISM	
  
>	
  	
  
NETWORKED	
  INDIVIDUALISM	
  
	
  
3	
  
SYSTEMS	
  
	
  
3	
  TRANSITION:	
  	
  
SOCIO-­‐TECHNICAL	
  SYSTEMS	
  
	
  
ARTIFICIAL	
  
>	
  
INTEGRATED	
  
	
  
TopDown	
  
BovomUp	
  
4	
  
GOVERNANCE	
  
	
  
4	
  TRANSITION:	
  GOVERNANCE	
  
	
  
TOP-­‐DOWN	
  &	
  MASTER	
  PLANNING	
  
>	
  
BOTTOM-­‐UP	
  &	
  EMERGENT	
  
5	
  INFORMATION	
  
	
  
5	
  TRANSITION:	
  INFORMATION	
  
	
  
SCARCITY	
  &	
  OVERLOAD	
  
>	
  
OPEN	
  ‘BIG’	
  DATA	
  ?	
  
6	
  FOCUS	
  
	
  
6	
  TRANSITION:	
  FOCUS	
  
	
  
‘SIMPLE’	
  SOCIAL	
  NETWORKING	
  INTERACTION	
  
>	
  
TRUST	
  BASED	
  SOCIAL	
  CAPITAL	
  
7	
  TRANSITION:	
  SPACE	
  
	
  
CONTEXT	
  COLLAPSE	
  
	
  
FRAGMENTED	
  
>	
  
CONTEXTUALIZED	
  
7	
  SPACE	
  
CONTEXT	
  COLLAPSE	
  
“I don't want to run the risk of having a confrontation in real life so if I
have it on Facebook they can take it in, deal with it themselves, and
then it's over and done with and I never had to say anything.” – Robert*
by	
  @DugStef	
  
8	
  TRANSITION:	
  DESIGN	
  
	
  
AMBIENT	
  COMMONS	
  
	
  
INFRASTRUCTURE-­‐CENTERED	
  
>	
  
PEOPLE-­‐CENTERED	
  
8	
  DESIGN	
  
AMBIENT	
  COMMONS	
  
9	
  TRANSITION:	
  	
  
SOCIO-­‐POLITICAL	
  PROCESSES	
  
	
  
CONTROL	
  &	
  NORMATIVE	
  
>	
  
EMERGENT	
  &	
  COMPLEX	
  
9	
  SOCIO-­‐POLITICAL	
  PROCESSES	
  
10	
  TRANSITION:	
  	
  
POLITICAL	
  ECONOMY	
  
	
  
PRIVATE	
  &	
  FINANCIALLY	
  	
  
PROFITABLE	
  
>	
  
COMMUNITARIAN	
  &	
  SOCIO-­‐ECONOMICALLY	
  
PROFITABLE	
  
10	
  POLITICAL	
  ECONOMY	
  
Should	
  /	
  Could	
  
we	
  
#Unplug	
  the	
  Smart	
  City	
  
?	
  
Can	
  we	
  test	
  it?	
  
www.unplugging.eu	
  	
  
4. Final Remarks (10):
Some Homework
By @icalzada
1.  We need more ‘big’ methodologies, not more big data.
2.  Work out what problems need fixing.
3.  Find collective leaderships.
4.  The tech is probably the easiest bit to fix: Who pays, who drives the changes, who
should be involved?
5.  Share data at district micro level to foster an ecosystem for innovation in cities.
6.  Design from the bottom up: How?
7.  Get urban stakeholders on board (Penta Helix)
8.  New challenge: Tailored business and replicable models.
9.  More intensity in the learning process with other cities than producing useless
apps.
10.  Future of the the Smart City: Towards Prosumer entrepreneurial ‘smart’ cities?
Спасибо	
  за	
  внимание	
  
	
  
Thanks	
  for	
  your	
  avenTon	
  
	
  
Eskerrik	
  asko	
  zuen	
  arretagaTk	
  
	
  
	
  
Dr	
  Igor	
  Calzada	
  MBA	
  
@icalzada	
  
www.igorcalzada.com/about	
  	
  
igor.calzada@compas.ox.ac.uk	
  	
  

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Open Innovation Forum & Museum of Moscow in Russia 29Oct2015 & 31Oct2015 Dr Igor Calzada MBA Univ Oxford Future of Cities.ppt

  • 1. #Отключение  Умный  город   Museum  of  Moscow  &  Open  Innovation  Forum   http://mosmuseum.ru/lectures/p/2479/   Moscow  (Russia)   31st  October  2015   18:00   Dr  Igor  Calzada  MBA   Lecturer,  Research  Fellow  &  Policy  Adviser   Future  of  Cities   University  of  Oxford     @icalzada   http://www.igorcalzada.com/about       igor.calzada@compas.ox.ac.uk    
  • 2. #Unplugging     the     Smart  City    
  • 3.
  • 4.
  • 5. Диалоги  о  современном  городе  и   городском  образе  жизни   будущего     31  октября  —  18:00     лекция  ◆  музей  москвы    
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  • 14.
  • 15.
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  • 17.
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  • 20. 1.  Introduc6on:     The  Increasing  Global  Urban  EvoluTon     2.  (10)  Provoca6ons:   To  Design  Smart  City  Strategies  in  Moscow     3.  (10)  Proposal:   Unplugging  the  Smart  CiTes     4.  (10)  Final  Remarks:   Some  Homework  
  • 21.
  • 22.
  • 23.
  • 24.
  • 28. 1950   30%     URBAN  GLOBAL   POPULATION   Source: @UNICEF
  • 29. 1980   40%     URBAN  GLOBAL   POPULATION   Source: @UNICEF
  • 30. 2010   52%     URBAN  GLOBAL   POPULATION   Source: @UNICEF
  • 31. 2030   61%     URBAN  GLOBAL   POPULATION   Source: @UNICEF
  • 32. 2050   72%     URBAN  GLOBAL   POPULATION   Source: @UNICEF
  • 36.
  • 37.
  • 38.
  • 39.
  • 40. 31/10/15 WP 9: Oxford Page 40 2> Scoping WP9 ‘Replication’
  • 41. 2. (10) Provocations: To Design Smart City Strategies In Moscow By @icalzada
  • 46. By @icalzada By @icalzada By @icalzada By @icalzada By @WikiCommons By @lum_irun 5 Socially Innovative
  • 49. By @LSECities By @bilbaometropoli By @ifuturecities By @CitiesOxford 8 City-to-City Benchmarking
  • 50. By @translokal in www.cityregions.org 9 Metropolitan + City-Regional
  • 51. 10 Experience + Open Data Calzada,  I.  (2015),  Benchmarking  Future  City-­‐Regions  beyond  NaTon-­‐States,  RSRS  Regional   Studies  Regional  Science,  2:1,  350-­‐361,  DOI:  10.1080/21681376.2015.1046908.  
  • 53. Project   Ci6es  involved   Timeframe  &  TiSle   Funding  ins6tu6ons   EU-­‐FP7-­‐314277-­‐   STEEP  Smart  City  Plan   •  Bristol  (UK)     •  St  SebasTan  (SP)     •  Florence  (IT)   2014-­‐2015:  Systems  Thinking  for   comprehensive  city  Efficient  Energy  Planning   Smart  City  Master  Plan.     EU-­‐FP7   hvp://www.smartsteep.eu/     EU-­‐FP7-­‐314679   STEP  UP  Smart  City  Plan   •  Glasgow  (UK)   •  Riga  (Latvia)   •  Gothenburg  (Sweden)   •  Ghent  (Belgium)   2014-­‐2015:  Energy  Planning  for  CiTes  Smart   City  Master  Plan.     MSc  Master  in  Global  Sustainable  CiTes.   EU-­‐FP7   www.stepupsmartciTes.eu/     EU-­‐H2020SCC-­‐Lighthouse.  REPLICATE   •  Bristol  (UK)     •  St  SebasTan  (SP)     •  Florence  (IT)   •  Laussane  (SW)   •  Essen  (DE)   •  Nilüfer  (TK)   2015-­‐2020:  REinassance  of  PLaces  with   InnovaTve  CiTzenship  And  TEchnology’.   EU-­‐H2020-­‐SCC     EU-­‐Marie  Curie  AcTons-­‐Cofund-­‐ Regional  Programmes   •  Bristol  (UK)   •  Glasgow  (UK)   •  Bilbao  (SP)   •  Barcelona  (SP)   2015-­‐2016:  Comparing  Smart  City-­‐Regional   Governance  Strategies:  Bilbao,  Barcelona,   Bristol  &  Glasgow’.   EU-­‐Marie  Curie  AcTons-­‐  Cofund   Smart City-to-City Learning & Benchmarking
  • 55.
  • 56. #UNPLUGGING  the     SMART     CITY   1   WHO   2   HOW   3   SYSTEMS   4   GOVERNANCE   5   INFORMATION   6   FOCUS   7   SPACE   8   DESIGN   9   SOCIO-­‐POLITICAL   PROCESSES   10   POLITICAL  ECONOMY   Social  and  Digital   Divide   Individualism  vs   Collec6vism   Socio  vs  Technical   Systems   Master  Planning  vs   Emergent  Plan  and   Top  Down  vs.  BoSom   Up   Overload  vs  Scarcity   Social  Networking  vs   Social  Capital   Context  Collapse   Ambient  Commons   Control  &  Norma6ve   vs  Free  &  Emergent   Profitable  vs  Non-­‐ Profitable   From   High   Individualism  vs   CollecTvism   ArTficial   Top  Down  and  Master   Planning   Controlled   InteracTon   Fragmented   Infrastructure-­‐ centered   Control  and   NormaTve   Private  and  Financially   To   Low   Networked   Individualism  or  Neo-­‐ communitarianism   Integrated   Bovom  Up  and   Emergent  Plan   Open  Data   Trust   Contextualized   People-­‐centered   Free  and  Emergent   Communitarian  and   Socio-­‐economical     Calzada,  I.  &  Cobo,  C.  (2015),     Unplugging:  Deconstruc1ng  the  Smart  City,       Journal  of  Urban  Technology.       DOI:  10.1080/10630732.2014.971535     hvp://www.tandfonline.com/doi/full/10.1080/10630732.2014.971535#abstract                              
  • 59. Beyond  Hyper  Connected  SocieTes  >   Need  to  Deconstruct  the  Smart  City  
  • 60. #UNPLUGGING  (precondiTons)     ①  Being  digitally  connected/#plugged  is  no   guarantee  of  being  smart  (Evans,  2002)   ②  Technology  is  never  neutral  (and  it  is  always   poliTcally  constructed)  (Williams,  1983)  
  • 61. #UNPLUGGING  (definiTons)     ①  =  Being  Smartly  #Plugged   ②  Subtle  noTon  &  novel  trend  that  merges   socially  innovaTve  off-­‐line  and  on-­‐line   interacTon  from  a  self-­‐criTcal  view.  
  • 66. #UNPLUGGING     ① ≠  Techno-­‐determinism   ② ≠  (just)  Corporate-­‐led  approach     Smart  City  have  to>could>will  EVOLVE  throughout       10  TRANSITIONS  
  • 67. #UNPLUGGING:  +  Info     ①  Calzada,  I.  &  Cobo,  C.  (2014)   Unplugging:  Deconstruc1ng  the  Smart  City,  Journal  of  Urban   Technology,  hvp://dx.doi.org/10.1080/10630732.2014.971535   ②  The  Oxford  Research  Centre  in  HumaniTes     ③  www.unplugging.eu  
  • 68. #UNPLUGGING     10  TRANSITIONS   >  
  • 70. 1  TRANSITION:  WHO     DIGITAL  &  SOCIAL  DIVIDE     ONE  >  MULTIPLE    
  • 72. 2  TRANSITION:  HOW     INDIVIDUALISM  vs  COLLECTIVISM   >     NETWORKED  INDIVIDUALISM    
  • 74. 3  TRANSITION:     SOCIO-­‐TECHNICAL  SYSTEMS     ARTIFICIAL   >   INTEGRATED    
  • 75. TopDown   BovomUp   4   GOVERNANCE    
  • 76. 4  TRANSITION:  GOVERNANCE     TOP-­‐DOWN  &  MASTER  PLANNING   >   BOTTOM-­‐UP  &  EMERGENT  
  • 78. 5  TRANSITION:  INFORMATION     SCARCITY  &  OVERLOAD   >   OPEN  ‘BIG’  DATA  ?  
  • 80. 6  TRANSITION:  FOCUS     ‘SIMPLE’  SOCIAL  NETWORKING  INTERACTION   >   TRUST  BASED  SOCIAL  CAPITAL  
  • 81. 7  TRANSITION:  SPACE     CONTEXT  COLLAPSE     FRAGMENTED   >   CONTEXTUALIZED  
  • 82. 7  SPACE   CONTEXT  COLLAPSE   “I don't want to run the risk of having a confrontation in real life so if I have it on Facebook they can take it in, deal with it themselves, and then it's over and done with and I never had to say anything.” – Robert* by  @DugStef  
  • 83. 8  TRANSITION:  DESIGN     AMBIENT  COMMONS     INFRASTRUCTURE-­‐CENTERED   >   PEOPLE-­‐CENTERED  
  • 84. 8  DESIGN   AMBIENT  COMMONS  
  • 85. 9  TRANSITION:     SOCIO-­‐POLITICAL  PROCESSES     CONTROL  &  NORMATIVE   >   EMERGENT  &  COMPLEX  
  • 87. 10  TRANSITION:     POLITICAL  ECONOMY     PRIVATE  &  FINANCIALLY     PROFITABLE   >   COMMUNITARIAN  &  SOCIO-­‐ECONOMICALLY   PROFITABLE  
  • 89. Should  /  Could   we   #Unplug  the  Smart  City   ?   Can  we  test  it?   www.unplugging.eu    
  • 90. 4. Final Remarks (10): Some Homework By @icalzada
  • 91. 1.  We need more ‘big’ methodologies, not more big data. 2.  Work out what problems need fixing. 3.  Find collective leaderships. 4.  The tech is probably the easiest bit to fix: Who pays, who drives the changes, who should be involved? 5.  Share data at district micro level to foster an ecosystem for innovation in cities. 6.  Design from the bottom up: How? 7.  Get urban stakeholders on board (Penta Helix) 8.  New challenge: Tailored business and replicable models. 9.  More intensity in the learning process with other cities than producing useless apps. 10.  Future of the the Smart City: Towards Prosumer entrepreneurial ‘smart’ cities?
  • 92.
  • 93. Спасибо  за  внимание     Thanks  for  your  avenTon     Eskerrik  asko  zuen  arretagaTk       Dr  Igor  Calzada  MBA   @icalzada   www.igorcalzada.com/about     igor.calzada@compas.ox.ac.uk